Real Estate Lending,
Accurate & Easy
Eliminate complex deal pricing, scattered term sheets, and hours wasted on manual workflows. EZ Rate Sheet gives private lenders one platform to price, close, and grow.
Trusted by private lenders & capital groups
Disconnected Tools Are Costing You Deals
Every lender using fragmented tech is leaving money on the table — not from lack of expertise, but from lack of systems.
Your Rate Sheet Is a Spreadsheet Nobody Trusts
Team members quote different rates for the same deal. Pricing mistakes eat into margins. Every new LTV, ARV, or loan structure means manual recalculation — and lost credibility with brokers.
Your Deals Live in Email
No single place to see what's active, stalled, or needs follow-up. Your pipeline depends on whoever remembers to update the spreadsheet. Deals are slipping through the cracks.
Borrowers Aren't Coming Back
You closed 20 loans with a borrower last year. This year: two. They didn't complain — they just went somewhere else. No automated follow-up means you're invisible between deals.
Your Growth Depends on Who You Know This Week
When your best referral partner slows down, your pipeline slows down. No funnel, no nurture sequence, no review process. No way to grow beyond your current network.
Professional Rate Sheets That Price Every Deal Right
Configure your pricing logic once — LTV, ARV, points, interest reserves, state rules — and generate branded term sheets in minutes. No more quoting by intuition.
Custom Loan Products
Set up fix-and-flip, bridge, DSCR, construction, or any loan product with your actual pricing logic. LTV/ARV bands, rate adjustments, fee structures, state-by-state rules. Every loan officer quotes the same rates.
Branded Term Sheets
Generate borrower-ready term sheets in minutes — your logo, your rates, your terms. No more Word doc templates. No more pricing discrepancies. No more margin erosion.
Deal Review & Approval Workflow
Every deal has a home — from inquiry through approval and close. See where every file stands at a glance. No phone calls. No digging through email.
Manage Your Entire Lending Operation in One Place
Know where every deal and relationship stands. Stay in front of borrowers and brokers on autopilot, not just when you remember to.
Unified Pipeline & Contact Management
Every contact has a full history: conversations, deals, documents, notes. See which brokers are sending volume and who needs follow-up right now.
Email & SMS Marketing
Build email and SMS drip campaigns that warm up cold contacts and keep your name in borrowers' inboxes. When a deal closes or goes quiet, follow-up runs on autopilot.
AI-Powered Workflow Automation
Loan anniversary touchpoints, review requests after every close, broker appreciation campaigns, missed-call text-back. Your operations run while you focus on closing.
Grow Your Broker Network and Lending Reach
Move beyond word-of-mouth. Build referral partnerships, access a vetted lending network, and use AI tools to stay top of mind at scale.
Referral Partner Management
Track which brokers send you deals, their volume, and when you last connected. Manage commissions and run co-branded campaigns — all in one system.
Access to Capital / Lending Network
Connect with 100+ vetted partner lenders. Place deals outside your own box and access rates your competitors can't match — all within the platform.
Voice AI & Social Media
Voice AI handles inbound calls when your team can't. Social media scheduling and paid advertising keep your brand active where borrowers and brokers look.
The AI Gap Is Already Costing Private Lenders Deals.
Your competitors are answering broker calls at 11pm with an AI voice agent. They’re replying to Facebook DMs in 30 seconds. They’re posting weekly market updates without writing a word. You’re still drafting email replies between back-to-back closings.
EZ Rate Sheet + RiseHub gives you the same AI stack — built into the workflow you already use to price, qualify, and close deals.
Voice AI Receptionist
Answers borrower and broker calls 24/7. Captures the deal, qualifies the lead, books the callback. The flashy one. Also the one that books deals at 11pm while you sleep.
Conversation AI
Auto-replies to texts, emails, Facebook, and Instagram DMs the moment a lead lands. The warm window doesn’t close.
Sales AI Agent (Auto-Pilot)
Handles the full inbound conversation across every channel — qualify, collect docs, book the call. Runs while you’re closing.
Workflow AI
Build complex deal-stage automations in plain English. Application → underwriting → approval → closing, scaffolded in seconds.
Content AI
Generate a week of branded LinkedIn and Facebook posts in five minutes. Stay top-of-mind with brokers without writing anything.
Email AI
Draft full borrower and partner nurture sequences from one prompt. Edit and ship.
Reviews AI
Respond to every Google and Facebook review in your voice, automatically. Local SEO improves itself.
Funnel AI
Spin up a geo-targeted landing page — “Hard money loans in Phoenix” — in 30 seconds.
Plus AI built specifically for the deal itself:
AI-Powered Borrower Support for Deal Entry · AI-Powered Deal Analysis & Risk Assessment
We didn’t build the AI. We’re not trying to be smarter than GPT-4. What we built is the only platform in private lending that brings these tools into the rate-sheet-to-closing workflow you already use — without you having to learn ten separate dashboards.
Replace $1,377–$12,006/mo in Subscriptions
Most private lenders already pay for pieces of what EZRS + RiseHub does — separately, with no integration and no connection to their lending workflow.
| Category | Tools You're Probably Using | Monthly Cost | With EZRS + RiseHub |
|---|---|---|---|
| CRM | HubSpot, Pipedrive, Salesforce | $99–$800+ | ✓ Included |
| Email Marketing | MailChimp, ActiveCampaign | $50–$400+ | ✓ Included |
| Deal / Pipeline Tracking | Spreadsheets, Monday.com | $0–$150 | ✓ Included |
| Funnel Builder | ClickFunnels, Kartra | $99–$299 | ✓ Included |
| Calendar & Booking | Calendly | $20–$50 | ✓ Included |
| SMS & Automation | ActiveCampaign, Zapier | $75–$200+ | ✓ Included |
| Review Management | Yext, Birdeye | $50–$450 | ✓ Included |
| Marketing Automation | HubSpot Workflows, Zapier | $50–$500+ | ✓ Included |
| Rate Sheet / Pricing | Manual Excel (your time) | Uncountable | ✓ Included |
Combined market cost: $1,377–$12,006/month
None of these tools understand private lending. None are integrated. None include a rate sheet.
From Setup to Funded Deals — Here's the Process
We configure your system, train your team, and hand you a working lending operation. This isn't software you figure out alone.
Choose Your Plan
Pick the tier that fits your business today. Every plan includes onboarding support — not just a getting-started guide.
Get Set Up in Minutes
We configure your loan products, pricing logic, and workflows. You don't build it — we hand you a working system.
Start Closing More Deals
Professional rate sheets, automated follow-up, and a full CRM from day one. Price deals in minutes and keep borrowers coming back.
Built by an operating lender who got burned.
EZRS was built by an operating private lender who tried the spreadsheets, then tried the “top of the line” platform, and built EZRS out of what neither one got right.
“The majority of the features we were sold on at signing still don’t exist today. We just paid full price to find out.”
“We use EZRS every day in our own lending business. Every feature exists because we needed it ourselves, first.”
What Changes When the Systems Are Right
"EZ Rate Sheet has completely transformed how we present lending options to our borrowers. The rate sheets look incredibly professional and save us hours every week."
"The lending network alone is worth the subscription. We've been able to offer programs we never had access to before. Game changer for our business."
"Setup took less than 5 minutes and we were generating professional rate sheets the same day. The ROI was immediate. Highly recommend to any real-estate lender."
"The deal comparison tools are outstanding. Our borrowers love being able to see multiple scenarios side-by-side. It builds trust and helps us close deals faster."
Two Ways to Run on EZRS
Run EZRS on its own, or pair it with RiseHub for a full CRM + marketing stack. Month-to-month. No long-term contracts.
- Custom loan products
- Branded term sheets + e-sign
- Deal pipeline (Kanban)
- 1 user
- Everything in Starter
- Up to 5 users
- Role-based permissions
- Audit trail + internal comments
- Everything in Team
- Unlimited users
- Advanced reporting + exports
- API access
- EZRS Team-level features
- Full RiseHub CRM
- Email & SMS marketing
- Done-with-you onboarding
- Everything in Essentials
- Referral partner tools
- Voice AI & social automation
- Done-for-you funnel build
- Everything in Growth Engine
- DFY borrower & referral funnels
- AI deal analysis
- Priority support + custom dev
Month-to-month. Cancel anytime. Bundle setup investments include onboarding, configuration, and training by our team.
View Full DetailsCommon Questions
What types of lenders is EZ Rate Sheet built for?
Private money lenders, hard money lenders, bridge lenders, DSCR lenders, and mortgage brokers focused on non-QM or business purpose loans. If you're pricing real estate deals manually, EZRS is built for you.
What loan types does the pricing engine support?
Fix & Flip, Bridge, Ground-Up Construction, and DSCR. Each loan product is fully configurable with your own LTV/ARV bands, rate adjustments, fee structures, and state-by-state rules.
How long does it take to get started?
Most lenders are up and running in under 5 minutes with EZRS Only. For plans that include CRM and automation (Lender Essentials and above), our team handles the setup and configuration for you.
Do I need GoHighLevel to use EZ Rate Sheet?
No. EZRS works as a standalone platform. GHL integration is available for lenders who already use GoHighLevel or want a full CRM and marketing automation system bundled in.
Can I integrate EZRS with my existing tech stack?
Yes. EZRS includes webhook endpoints, a REST API, and embeddable borrower survey forms. You can also connect through Zapier or Make without writing code. For hands-on help, we offer custom integration services.
What does the free trial include?
A 5-day free trial of the EZRS Only plan. No credit card required. You get full access to the rate sheet engine, deal workflow, and term sheet generation.
Is there a setup fee?
No setup fee for EZRS Only ($89/mo). Plans that include CRM and marketing automation have a one-time setup investment starting at $1,750, which covers full system configuration by our team.
How is my data protected?
All data is encrypted in transit and at rest. We use industry-standard security practices and never share your borrower or deal data with third parties.
Ready to Run Your Lending Operation From One Platform?
Join 100+ lenders already using EZ Rate Sheet. Start your free trial today — no credit card required, no setup fee for EZRS Only.